Top Note Design
WooCommerce SEO
INDUSTRY: SEO
TIMEFRAME: 12 MONTHS
SEO PLAN: PEARL
the client
Top Note Design partnered with PinkSEO for our WooCommerce SEO services, resulting in a 184.5% increase in users. They are a family business founded in 2012. Starting small over the kitchen table, they created a ‘capsule’ collection inspired by their favourite wines from Burgundy and the Rhone.
Their passion for wine has always been at the core of their business. They developed a range of unique and stylish wine accessories, including corkscrews, cellar books, artwork, and aerators, carefully curating an exclusive collection on their website.
Just as Top Note Design aims to enhance the wine experience, PinkSEO strives to enhance the experience of using their ecommerce website!
our approach
We began our WooCommerce SEO services with in-depth keyword research to optimise multiple products, articles, and pages on their website. Our focus extended to improving the site’s usability, ensuring a seamless experience for users. We created new pages and implemented efficient processes to enhance the overall functionality of the site.
Additionally, we addressed numerous SEO health issues, resolving technical problems to improve the site’s performance and search engine ranking. Through these efforts, we aimed to boost visibility and drive more targeted traffic to the website.
the results
+184.5%
IN USERS
Since partnering with PinkSEO for WooCommerce SEO, the number of users on topnotedesign.co.uk grew from 317 in January the first to 902 in January the second year, marking a 184.5% increase.
The keyword performance for Top Note Design saw a continuous improvement throughout the year. In January of year one, they ranked for 234 keywords, with 1 in the top 3, 8 in the top 10-14, 22 in the top 20, 89 in the top 50, and 114 in the top 100. By January of year two, the ranked keywords increased by an impressive 284, totaling 518.
Website sessions rose from 344 to 972, a 182.5% increase, and page views increased from 779 to 1,798, up 130.8%. The most significant impact came from ‘Organic Search,’ with a 613% increase in users and a 183% rise in sessions.
This improvement resulted from PinkSEO’s comprehensive SEO work, including keyword research, optimising articles and products, image optimisation, and rewriting pages with thin content.
“Silvia’s team has helped my business with SEO for the last year. We started work in early 2020 and timing could not have been better.”
– Lucy Goulding, owner of Top Note Design
“They have helped drive traffic to our website during a very difficult time. February 2021 sales on our website are 8x what they were last year.”
– Lucy Goulding, owner of Top Note Design
“They’re brilliant to work with and tireless at coming up with new ideas for our website to gain a higher profile. I would definitely recommend working with them.”
– Lucy Goulding, owner of Top Note Design
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Top Note Design
Top Note Design's users increased 184.5%, sessions rose 182.5%, and page views grew 130.8%. Effective WooCommerce SEO led to a 613% organic traffic boost.
