SEO Insights

Articles packed full of SEO news, tips & training.

AI Overviews and SEO

The future of search is evolving rapidly, with Google’s AI Overviews feature a key part of its AI search evolution.

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Medical Copywriting Services

When it comes to medical copywriting, accuracy, credibility, and trust are non-negotiable. Unlike standard website content, writing for doctors and healthcare professionals requires a unique approach.

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Best Creative Media Agency

On Friday, 31 January, PinkSEO was honoured to be awarded Creative Media Business of the Year at the West London Business Awards (WLBA). We were also Highly Commended Finalists in the SME Green Business of the Year category.

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Bespoke SEO Services

SEO (Search Engine Optimisation) involves so many aspects that trying to apply the same strategy to every website simply doesn’t work. Each site is unique and needs a customised approach to tackle its specific challenges and goals.

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How to Improve Lead Generation from your Website

At PinkSEO, we always start by understanding our clients' goals. We measure the success of SEO based on what success means to you, not us.

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Evergreen Content and Situational Updates

A common question in SEO is whether to prioritise optimising situational blogs, like those covering specific events or short-term partnerships or focus on evergreen content that stands the test of time.

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8 Reasons Why SEO Is Crucial For Your Business

We live in a world where over 8.5 billion searches are made on Google every single day. From choosing products to finding local services, consumers rely on search engines to make decisions. If your business isn’t showing up, you’re missing out.

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Anchor Text And Why It Matters For Your Backlink

When it comes to SEO, not all backlinks are created equal. The way other websites link to your site, especially the anchor text they use, can have a significant impact on your search rankings.

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What Are Long Tail Keywords?

At PinkSEO, we focus on using long tail keywords to optimise our clients’ websites and improve their rankings on search engines. Long tail keywords are specific, targeted search terms that often convert better than broader, high-volume keywords.

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